Websites for custom woodworking
Let the craft sell itself, then make ordering easy
People buying a custom table or countertop want to see the grain, the joinery and the guy who made it. I build sites that show the work up close, explain your process, and turn admirers into custom orders.
The problem
Sound familiar?
Your work lives on Facebook
Your best pieces are buried in a feed, and you don't control who sees them or when the platform changes the rules.
Nobody knows how a custom order works
Buyers aren't sure what it costs, how long it takes or what to send you, so they don't ask.
The site doesn't match the quality of the work
A rough logo and a template page make a premium piece look like a weekend project.
By the numbers
The numbers behind every lead
4%
of consumers say they never read online reviews of local businesses. The other 96% are reading yours.
7×
more likely to get a real conversation when a web lead is called back within the hour instead of an hour later.
Source: Harvard Business Review, 2011
23%
of 2,241 U.S. companies never answered a test web inquiry at all. Their competitors got the job.
Source: Harvard Business Review, 2011
The fix
What I build for custom woodworking
A gallery that shows the detail
Big, sharp photos sorted by piece type, with the wood species and a short story for each one.
A clear custom order process
How it works, typical price ranges and lead times, and a request form that asks for size, wood and budget.
- Request form with photo upload
- Text alert for new orders
- Price ranges that filter out bargain hunters
Your story, told well
Who you are, how you learned and why you care about the wood. That story is why people pay more.
Proof
Real work for businesses like yours
All work
Wood Work
Butcher Block Guy
We built a high-converting, authentic landing page with real photography, expert wood-focused content, and upgraded branding that showcases his craftsmanship and passion.
Website QualityCustom high-quality landing page
Questions
What owners ask me first
Should I list prices for custom work?
Ranges, yes. "Most end-grain countertops run between X and Y" saves you from quoting people who were never going to buy, and makes serious buyers more comfortable reaching out.
Can I update it myself?
Yes. Photos, hours, prices and specials are all things you can change from your phone. If you'd rather not, send me a text and I'll do it.
What does it cost?
Every project gets a fixed price before any work starts, and you can pay once or spread it over 12 months. The packages and prices are on the pricing page. On the free call I'll tell you which one fits, or if you don't need me at all.
Free 15 minute call
Find out what your website is costing you
I'll check your phone buttons, your forms and your Google listing, and tell you what to fix first, whether you hire me or not.